Treating its customers to yet another innovative and exciting promotion, Pantaloons is partnering with Intergold to organize a one of its kind Mega Jewelry sale at its in Phoenix Mills, Vashi and Borivili stores.

These Pantaloons stores will display the entire range of Intergold diamond jewelry that will be sold over 4 days beginning June 22 - 25, 2006

Women have always had a passion for Jewelry. With gold prices soaring, this is a once in a lifetime opportunity for all jewelry lovers to buy the latest and trendiest designs available in diamond jewelry.

Pantaloons is offering a whopping 30% discount on the MRP! The exciting range of Intergold diamond jewelry on promotion will include rings, earrings, bangles, pendant sets, bracelets etc., in 18 carat gold and diamonds.

This is the first time that a retailer is organizing such a jewelry sale where a customer is offered an outright 30% discount without any conditions applying like discount under exchange offer, etc.

This special offer will only be at Intergold counters at the above mentioned Pantaloon stores.

Pantaloons have planned mega outdoor and in-house promotions to create maximum awareness and excitement around this offer. Promotional activity will be carried on through all leading dailies, radio channels and outdoor sites.

For its customer’s convenience, Pantaloons is putting up additional counters at its store to handle the large inflow of customers.At the stores, attractive display counters will be placed and Green card members will be informed about this offer via sms and emails.

( www.fibre2fashion.com)